Graced with a coveted A+ CinemaScore, the controversial anti-abortion drama Unplanned opened to a strong $6.1 million from 1,059 theaters at the U.S. box office despite a relatively modest footprint.
The R-rated film — landing in fifth place — scored the second-biggest start ever for faith-based distributor Pure Flix behind God’s Not Dead 2 ($7.6 million). The Christian pic did its biggest business in the Midwest and South.
Generally, theaters in New York City and Los Angeles populate the list of a film’s top 20 grossing theaters. In this case, there were none. Instead, the top theater was the AMC Northpark 15 in the Dallas-Fort Worth area, followed by cinemas in St. Louis; Detroit; Wichita, Kansas; Temecula in Southern California’s Riverside County; Salt Lake City; Orange County, California; Kansas City; Odessa, Texas; and Nashville.
“We are thrilled, gratified and humbled,” co-directors Cary Solomon and Chuck Konzelman said Sunday in a statement.
“We are so pleased that the American people have responded with such an enormous outpouring of support at the box office. It humbles us and we look forward to seeing what happens in the weeks ahead.”
On Monday, Vice President Mike Pence gave the movie a thumbs-up of his own, tweeting, “So good to see movie theaters across the country showing @UnplannedMoive — a deeply inspiring new pro-life film based on the best-selling book by @AbbyJohnson. More & more Americans are embracing the sanctity of life because of powerful stories like this one. #Unplanned”
Full story at The Hollywood Reporter.